designcompass

overview
Collaborating with Bang Creations to research, test and refine the Design Compass, an emerging AI tool for designers. Through user workshops, prototype testing and qualitative and quantitative analysis, I translated insights into actionable recommendations to guide development and support responsible AI integration.
scope
User research and development of an AI-assisted design tool.
duration
12 months
year
2025 - 2026

“The integration of AI into design
processes is more than just a
trend, it’s a paradigm shift” (IDEO)

my research highlighted...

00%

Of users rarely or never use AI design tools within their workflow

00%

Believe that AI fluency will become an essential design skill

00%

Do not trust current models to be accurate and ethical

supporting designers rather than replacing them

My research helped Bang Creations design an AI that supports critical thinking through targeted questions, prompts and insights, rather than simply generating solutions.

transparency as a foundation for trust

Users raised concerns about the environmental impact of using the tool. Testing highlighted the importance of making AI processes and sources more transparent to build confidence and encourage responsible adoption.

Session:0.04gTotal:1.90g CO2e

Hi. Welcome to the Learn demo.

The Design Compass is made up of three interconnected layers, each focusing on an important aspect of responsible product design.

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evidence led development

I helped develop and test the onboarding experience, combining qualitative and quantitative findings to identify usability barriers and opportunities for improvement. I translated insights into actionable insights for senior stakeholders, helping shape the onboarding experience.

what impactdid my workhave on theproject?

building an intuitive user interface

I provided feedback on the semiotics of the interface’s colour coding, revealing how users interpreted colours as signals of progress and completion, and the need for more intuitive, consistent visual cues.

how often dousers utilise AItools for designtasks?

before

00255075100
neverrarelyoccasionallyoften

after

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occasionallyoften

How confidentare users usingAI tools in theirdesign process?

before

00255075100
not confidentsomewhat confidentconfident

after

00255075100
somewhat confidentconfident
back

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